Salesforce - Advanced-Cross-Channel - Useful Salesforce Advanced Cross Channel Accredited Professional Test Questions Vce

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Salesforce Advanced Cross Channel Accredited Professional Sample Questions (Q58-Q63):

NEW QUESTION # 58
Can Social Studio's Sentiment Model be customized? 01m 05s

A. Yes, customization options are available in Admin
B. No, this is a managed service provided by only by Salesforce.
C. Yes, after you have loaded your Twitter certification number.
D. No, the sentiment is driven by Einstein calculations.

Answer: D

NEW QUESTION # 59
How often is the model refreshed for Einstein engagement frequency(uses 2Sday& data)-weekly

A. Biweekly
B. monthly
C. daily
D. hourly

Answer: C

Explanation:
* Model Refresh Frequency:
* Einstein Engagement Frequency's predictive model needs to be updated regularly to reflect the most recent engagement patterns.
* Daily Refresh:
* The EEF model is refresheddaily. This ensures that the send frequency recommendations are based on relatively up-to-date data.
* Why Not Other Options:
* A. Hourly:Hourly refresh would be computationally intensive and unnecessary, as engagement patterns don't change that rapidly.
* C. Monthly:Monthly refresh would be too infrequent, as the model's accuracy would degrade significantly over a month.
* D. Biweekly:Biweekly is also too infrequent to keep the model aligned with recent engagement trends.
In Summary:
The Einstein Engagement Frequency model is refreshedB. Dailyto maintain accuracy.

NEW QUESTION # 60
What is true about Einstein engagement frequency (EEF). Select 3

A. It uses last ISO days engagement data
B. The model uses data available only in your account
C. EEF uses only commercial send data not transactional
D. Used to determine correct no of mails to be send so that there are less unsubscribes due to email fatigue. email fatigue.

Answer: B,C,D

NEW QUESTION # 61
An administrator needs bankers to see banking-specific Distributed Marketing content and advisors to see advisor-specific Distributed Marketing content. Which two ways can an administrator meet these requirements?

A. Industry Rules
B. Sharing Rules
C. Role Hierarchy
D. Financial Hierarchy

Answer: B,C

Explanation:
* Understanding the Problem:
* We have two distinct user groups (bankers and advisors) within Distributed Marketing (a part of Marketing Cloud).
* Each group needs to access different sets of marketing content.
* We need to leverage Salesforce's security and sharing model to control this content visibility.
* Why Role Hierarchy (A) is a suitable solution:
* What it is:The Role Hierarchy in Salesforce defines the organizational structure and data visibility based on user roles. Users at higher levels in the hierarchy can typically see data owned by or shared with users below them.
* How it helps:We can create a role hierarchy that reflects the relationship between bankers and advisors. For instance:
* Chief Banking Officer (Top Level)
* Regional Banking Manager
* Banker (Lowest Level for Bankers)
* Chief Advisory Officer (Top level on advisor side)
* Regional Advisory Manager
* Advisor (Lowest level for Advisors)
* Content association:Marketing content can be associated with specific roles. If banking content is associated with the "Banker" role or roles above it, then only users in those roles will see it.
Similarly, advisor content can be associated with the "Advisor" role.
* Default visibility:Users in the "Banker" role and above will not be able to see the content assigned to the "Advisor" role by default.
* Why Sharing Rules (D) is also a suitable solution:
* What it is:Sharing Rules allow you to extend record visibility beyond what's granted by the role hierarchy and organization-wide defaults. They let you share records with specific groups of users based on various criteria.
* How it helps:We can create sharing rules to share:
* Banking-specific content with a public group that contains all "Banker" users.
* Advisor-specific content with a public group that contains all "Advisor" users.
* Granular Control:Sharing rules offer flexibility. We can create owner-based sharing rules (share content based on the content owner's role) or criteria-based sharing rules (share content based on content properties, like a "Content Type" field set to "Banking" or "Advisory").
* Why other options are not ideal:
* B. Financial Hierarchy:There's no standard "Financial Hierarchy" concept within Salesforce's core data model or Distributed Marketing that directly maps to controlling content visibility in this way.
* C. Industry Rules:While Salesforce might have industry-specific solutions or AppExchange apps that use the term "Industry Rules," there's no native "Industry Rules" feature specifically designed to control Distributed Marketing content access.
Implementation Steps Using Role Hierarchy and Sharing Rules:
* Define Roles:
* Go to Setup > Users > Roles.
* Create roles like "Banker" and "Advisor" under appropriate parent roles in your hierarchy.
* Create Public Groups:
* Go to Setup > Users > Public Groups.
* Create a "Bankers" group and add all users with the "Banker" role (and any other relevant roles, like a manager who needs to see the content).
* Create an "Advisors" group similarly.
* Set up Distributed Marketing Content:
* In Marketing Cloud, when setting up Distributed Marketing, associate content with relevant roles.
For example, mark banking-related content as visible to the "Banker" role and above.
* Create Sharing Rules (if needed, or for more refined control):
* Go to Setup > Security > Sharing Settings.
* Under a relevant object (e.g., a custom object that holds your content), create a sharing rule.
* Rule Type:Choose either owner-based (if content ownership determines access) or criteria-based (if content fields determine access).
* Share with:Select the "Bankers" public group for banking content and the "Advisors" group for advisor content.
* Access Level:Choose the appropriate access level (e.g., "Read Only").
In Summary:
By leveraging a combination ofRole Hierarchyto establish baseline visibility andSharing Rulesto grant additional access as needed, the administrator can ensure that bankers see only banking-specific content and advisors see only advisor-specific content within Distributed Marketing.

NEW QUESTION # 62
What is the prerequisite to create advertising studio audience:

A. Create advertising/business account on the required and network and setup the ad account integration in MC
B. Set user opt in data.
C. There is no prerequisite as all setup is done.

Answer: A

NEW QUESTION # 63
......

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Salesforce - Advanced-Cross-Channel - Useful Salesforce Advanced Cross Channel Accredited Professional Test Questions Vce

Updated Advanced-Cross-Channel Test Questions Vce - Find Shortcut to Pass Advanced-Cross-Channel Exam

Salesforce Advanced Cross Channel Accredited Professional Sample Questions (Q58-Q63):

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